Agentic Service Discovery

Resources

Z

Zoho CRM

by Zoho Corporation

Connect AI agents to Zoho CRM to manage leads, contacts, deals, and marketing-sourced records — automate sales and marketing handoffs end to end.

CRMFree / PaidOAuth 2.0crmleadscontactsdealssalespipelinemarketingmarketing-automation

How agents use Zoho CRM

  • Marketing AI agents score and classify incoming leads based on campaign source, form data, and behavior
  • Sync marketing campaign responses into Zoho CRM as leads and update their lifecycle stage as agents qualify them
  • Convert qualified leads to contacts and create deals automatically
  • Enrich CRM records with data from external sources
  • Generate sales and marketing pipeline reports by querying deal and lead stages
  • Sync contacts between Zoho CRM and marketing platforms

Agent actions

Get RecordsRetrieve records from any Zoho CRM module (Leads, Contacts, Deals, etc.)

Inputs: module, fields, criteria, sortBy, sortOrder, perPage, page

Returns: records, total, moreRecords

Get RecordRetrieve a specific record by ID

Inputs: module, recordId

Returns: record, id

Create RecordCreate a new record in a CRM module

Inputs: module, data

Returns: recordId, status, code

Update RecordUpdate fields on an existing record

Inputs: module, recordId, data

Returns: status, record

Search RecordsSearch records by criteria or full-text search

Inputs: module, criteria, word, email, phone, perPage

Returns: records, total

Convert LeadConvert a Lead into a Contact, Account, and optionally a Deal

Inputs: leadId, createDeal, dealName, dealAmount

Returns: contactId, accountId, dealId

Example workflows

1

Lead scoring and routing

Agent evaluates new leads and updates scores and assignments automatically

About Zoho CRM

Vendor
Zoho Corporation
Pricing Always review details with the vendor
Free / PaidFree plan: up to 3 users. Standard from $14/user/month. Enterprise from $40/user/month.
Authentication
OAuth 2.0
Rate limit Always review details with the vendor
60 requests / minute
Compatible nodes
AgentResourceInputOutput

Put Zoho CRM behind your AI agent

Set up Zoho CRM alongside your other tools in the planner — no code — so AI can act on it for your customers.

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